Hitachi Magic Wand

For a long time, I felt about the Hitachi Magic Wand the way I would feel if I met my favorite movie star in person and he turned out to be a sexist asshole.

It just didn’t live up to its cultish following. Certainly, it’s one of the strongest vibrators you can get, and I guess that’s why so many people like it. But vibration strength cannot be the only thing a vibrator has to offer, just as a good-looking man can’t sweet-talk his way into my pants if he also happens to be stupid and rude.

I developed tricks and techniques to make the wand work for me, but still, it tended to languish in my bottom drawer, gathering dust. Eventually I gave it away to a friend… and then, like a scorned lover who keeps returning to the one who hurts her, I bought another one for myself.

It felt like something I “had to” or “ought to” own, not something I wanted to own or liked to use.

But all that has changed now. The Magic Wand has been overhauled in a major way; dropping the “Hitachi” label is the least of these wonderful changes.

I first tried the Magic Wand Rechargeable at #DildoHoliday. I borrowed Piph‘s wand and immediately understood her penchant for “casual Hitachi-ing“: this is a toy that lends itself well to idle, lazy, absent-minded usage – say, while reading fanfic or watching porn. The lowest setting is pleasurable but mild enough that it doesn’t act like clitoral novocaine. I can sit with the head of the wand wedged between my thighs while I scroll through Tumblr, check my phone, or hunt through my drawers for a particular dildo. It turns me on but requires almost zero effort or focus. Neat.

You would think, from the fact that it’s called the Magic Wand Rechargeable, that the most notable change to this toy is its rechargeability. And yeah, it’s great not to be chained to an outlet. But what really excites me about this new wand is that it now has four settings instead of two.

This is a Big Fucking Deal. The old Hitachi’s two settings were ridiculous – I would describe them as “jackhammer” and “jackhammer in an earthquake” – so I usually had to use mine indirectly for it to be comfortable. The two new settings introduced in the rechargeable version are a blessing, a godsend, a revelation. (I am making a lot of religious references… #AllHailHitachi!) The first speed is low, but still pretty stimulating; the second speed, however, is my jam. It’s rumblier than the other settings, making for a deeper, bolder sensation that can get me off with alarming consistency.

The upper two settings are roughly the same as the ones on the original Hitachi. I almost never use them. The toy is quite a bit louder on those high speeds (though the sound reminds me less of a food processor now than the old version did), and they’re also fairly buzzy and numbing. You’ll like ’em if you liked the O.G. Hitachi, but I didn’t, so I don’t.

The wand’s head is now made of silicone. HALLE-FUCKIN’-LUJAH. The old head was made of some gross, foamy, porous material, and I’d read far too many horror stories about it getting stained by menstrual blood and all manner of other things. Sex toys should not be stainable! The new wand’s silicone head is entirely smooth, so if your clit loved the texture on the old one, you might be disappointed – but come on: nonporous materials are always better.

The controls aren’t as simple as the flip-switch on the old Hitachi, but they’re still pretty damn simple. One button turns the toy on and off, one cycles through the speeds, and one cycles through the patterns. Easy-peasy. I don’t love vibrators that make you go through the higher speeds to get back to a lower one, but I’m used to dealing with the We-Vibe Tango so that controls scheme doesn’t bug me too much anymore.

The rechargeable wand has a new “feature” where it automatically turns off after 20 minutes, ostensibly to prevent overheating. Weirdly, overheating is an issue that the old wand had but that the new one seems to lack, so this “safety measure” doesn’t make a whole lot of sense. And, as Piph notes, it can seem almost shaming, as if taking longer than 20 minutes would be taking “too long.” Luckily, you can turn the toy right back on again when it turns off.

I actually haven’t encountered the shut-off feature at all, because a) it usually only takes me 5-10 minutes to reach orgasm and b) I typically turn the wand off and on many times during each session so I can get back to the lowest speed. But, before you decide to buy this wand, you should think about the way that you usually use vibrators, and determine whether a loss of power after 20 minutes of continual use would be a potential boner-killer for you.

The rechargeable wand lasts forever on a charge: hours and hours, especially if you tend to use the lower settings. You can use it while it’s plugged in, too. Nicely done, Vibratex!

As with the previous iteration of the Magic Wand, I tend to use this one with an attachment a lot of the time. It focuses the sensation into a more pinpoint shape, so I can get in between my labia and direct the vibration right onto my clit without buzzing the surrounding area.

However, if you like broader stimulation, obviously the Magic Wand can deliver that smashingly well. My inner labia – not normally a major source of pleasure for me – really enjoy the wand’s vibrations from time to time.

Overall, the Magic Wand Rechargeable is the dependable toybox workhorse I always wanted the Hitachi to be. It does the job and does it well. It’s become a bedside staple for me, and I don’t use that phrase lightly. It’s more than double the price of the original, but that price hike is actually justified.

The Hitachi has often been lauded as the “Cadillac of vibrators,” a one-size-fits-all vibe that could satisfy anyone – and while that’s not true of any sex toy, the Magic Wand Rechargeable is certainly a lot closer to that goal than its predecessor.